JT Taylor

Senior Manager

Cisco

As Senior Manager Portfolio Marketing, Taylor is responsible for driving thought leadership and marketing for two areas of the Cisco portfolio. Cisco’s Infinite video solutions, which powers multiscreen video experiences for service providers and media companies worldwide and Cisco’s Connected Home initiative focusing on analytics and cyber security.

Previously as Senior Manager Product Marketing, Taylor led the CPE division’s marketing for all consumer-facing products including gateways, set-top boxes, cable modems and connected life CPE. Additionally Taylor led the marketing for the emerging Internet of Everything (IoE) for the CPE division which encompassed a series for CPE, Software, and management assets.

As Director, Strategic Marketing for Scientific-Atlanta’s Video Technology Group, Taylor was responsible for generating incremental demand through a well defined consumer research and co-operative marketing program. Taylor was responsible for the development and execution of consumer research that identified key attitude and usage patterns as well as affinity for new services. This data was then used to help drive internal product road maps and help customers develop and identify key value propositions to use in their out bound marketing activity.

Taylor joined Cisco (Scientific-Atlanta) in 2000.

Sessions

Date
Session
9:15AM - 10:00AM Wednesday, May 18, 2016
Imagine Park, INTX Marketplace