Seth Laderman the Executive Vice President and General Manager for the Comic-Con SVOD channel, a partnership between Lionsgate Films and Comic-Con International: San Diego. Seth is responsible for all aspects of this venture from business planning to creative development, marketing & customer acquisition, technology and sales. The Comic-Con SVOD platform plans to launch in Q1/Q2 2016.
Seth is a twelve-year veteran of Television & Digital production. Growing up outside Philadelphia, Seth had an innate passion for finance and he began his career in Assurance Services with Big 4 accounting firm KPMG. Although his career was bright in finance, he felt the need for more of a creative challenge and relocated to Los Angeles to work in television. Starting out as a logger and production assistant, he steadily made his way up to producer in just a few short years. Along the way he worked on hit shows such as Syfy’s “Ghost Hunters”, “Life of Ryan”, “Run’s House” and “Parental Control” on MTV, HGTV’s “House Hunters” franchise, and “Show Me The Money” which aired on ABC.
Next, Seth ventured into Digital when he signed on to be the Head of Production for The Nerdist Channel in November 2011, helping spearhead the digital growth of Nerdist Industries at the beginning of the YouTube premium content initiative. At Nerdist, Seth aided the transformation of Chris Hardwick’s start up podcast and website into a worldwide multi functional distribution platform now owned by Legendary Pictures with distribution on multiple platforms and monthly numbers in excess of 15 million page views, 6 million unique viewers, and 20 million video views while increasing revenue year over year. He also oversaw the Nerdist Podcast Network with more than 30 podcasts lead by the flagship “Nerdist Podcast”, the NerdMelt Showroom, a comedy stage in the back of Meltdown Comics with live programming seven nights a week, and the recently created Nerdist School, Nerdist’s dive into improv education and content creation.
During his time at Nerdist Seth helped create and Executive Produce several digital projects that transitioned into television shows and pilots including "All Star Celebrity Bowling" with AMC, "Nerdist News” on The Syfy Network, “Justin Willman’s Magic Meltdown” with Comedy Central and "The Doctor Who 50th Anniversary Live Show" on BBC America.
In fall 2014, Seth was promoted to SVP of Content of Operations when Legendary Pictures formed Legendary Digital Networks after acquiring Amy Poehler’s "Smart Girls At The Party" and Felicia Day’s "Geek & Sundry” to go along with Hardwick’s “Nerdist Industries”. In that role, he ran the day-to-day operations while supervising content development and acquisition for all three companies. His role expanded to Business Development where he formed strategic partnerships and distribution deals with companies like Xbox, Spotify, Twitch, and Verizon, helping grow the Legendary brand into a force in the digital world.
Seth graduated from Penn State University with a Bachelors Degree in Accounting.