TV Everywhere: The Real Story
Session P05

Date: Monday May 16, 2016    Time: 4:30pm-5:15pm
Location: Imagine Park, INTX Marketplace

Session Video

Session Description

Finding snarky stories about the current state of TV Everywhere is a drearily easy exercise. Yet those TV service providers and programmers who are up to their ears in it tell a very different story. One network is seeing triple-digit authentication rates during this year’s election coverage, while cable companies are experiencing double-digit growth in usage of their TV Everywhere apps. So why the disconnect? Join us at Imagine Park for a “speed date” treatment of what’s really happening with the industry's highly valued (and used!) streaming services.